1938: Royal Sussex County Hospital Pound Day

A reproduction of a ‘Pound Day’ appeal leaflet for the Royal Sussex County Hospital. The text on the poster says: “Royal Sussex County Hospital. Pound Day. St. Valentine’s Day. Monday, 14th February 1938. Pounds in money or kind will be gladly received by: The Mayoress of Brighton (Mrs. Ralph Hone) at the Hospital, which will be open to Visitors from 10 a.m. to 6 p.m. The Mayoress of Hove (Mrs. A. W. Hillman) at Hove Town Hall. The Rev. And Mrs. W. J. R. Allen, at The Good Shepherd Church Hall. Mr. J. Thorton Rickman and Helpers, at St. Bartholomew’s Church Hall. Please send a ‘Valentine’ to your County Hospital.”
Image courtesy of Brighton & Sussex University Hospitals NHS Trust and thecrucible.org.uk

Like village fairs and fetes, ‘pound days’ were a staple of hospital fundraising prior to the NHS. On one day a year, members of the community were encouraged to donate pounds – either monetary (£) or in weight of goods (lbs) – to their local hospital.

All donations (and often donor names) would be reported in full in the hospital’s annual report. Examples of donated items include: eggs, jams, cakes, pyjamas for patients, fruit and vegetables, flowers, bread, Christmas decorations and presents. Contributions came from across the community: local residents, farmers, local businesses and tradespeople, schools and churches would all contribute.

This is an example of a poster for a Pound Day in aid of the Royal Sussex County Hospital.