January 7 2013
A Dutch artist has failed in his bid to trademark the name “Allah”. Teun Castelein submitted a request to register the name as part of a brand logo with the Benelux Office for Intellectual Property, as part of his goals “seeking out the limits of the free market”. The BOIP’s provisional decision rejects the bid.
Artist John van der Dong has created a Post Office Box to receive messages addressed to Allah in the Netherlands. The artist’s previous work includes establishing a hotline at which over 25,000 people left telephone messages to God. Van der Dong intends to keep the letters from his current project unopened and says he will use them in his oil paintings. “What is in the letters is between the writer of the letter and Allah,” he told Dutch news agency ANP.