The Qatar based TV news channel Al Jazeera has recently announced the launch of a French news channel based in the United Kingdom. Al Jazeera French aims to build a bridge to the cultures and people of Europe, Africa and North America, according to the networks CEO Sheikh Ahmed Ben Jassem Al-Thani.
The French news channel follows Al Jazeera’s attempts to provincialise its network by opening branches in the Balkan region, Turkey, the US and in the near future the United Kingdom as well. The Qatari channel aims to expand as a media network that addresses different cultures in a number of languages. Localized media should help to attract larger audiences around the globe and aid to diversify Al Jazeera’s media profile. The Al Jazeera network was launched in 1996 as a pan-Arabic satellite station before opening its English branch, Al Jazeera English, in 2006 and is financed by the Emir of Qatar.