After flap over pro-Israel ‘savage’ ad, NY subway ads on politics, religion to get disclaimers

NEW YORK — The Metropolitan Transportation Authority approved new guidelines for advertisements on Thursday, prohibiting those that it “reasonably foresees would imminently incite or provoke violence or other immediate breach of the peace.”

Under a policy adopted Thursday by the Metropolitan Transportation Authority board, ads expressing political, religious or moral viewpoints will have to include legends cautioning that the views being expressed aren’t necessarily endorsed by the MTA. The disclaimers also will carry the names of the people or groups sponsoring the advertisements.

The ad, which began running in the nation’s biggest transit system this month as a result of the court order, says, “In any war between the civilized man and the savage, support the civilized man. Support Israel. Defeat Jihad.”

This week, an Egyptian-born U.S. columnist was arrested for spray-painting one of the advertisements in a Manhattan subway station. The columnist, Mona Eltahawy, who calls herself a liberal Muslim who’s spoken publicly against violent Islamic groups, said as police officers were arresting her, “I’m an Egyptian-American, and I refuse hate.”

In a statement, the MTA said it had considered banning political speech and restricting ads to only those with commercial messages.